14 / Automotive campaign

Jeep Wrangler

The freedom to explore, expressed through an adventure-led campaign and a distinct aftersales offer.

ClientJeepWorkAdventure campaign · Aftersales
Jeep Wrangler — project overview
01 / Adventure campaign

EXPLORE WHAT OTHERS WOULDN’T DARE.

A sunset beach scene connects Wrangler with exploration and life outdoors.

02 / Aftersales

KEEP THE ADVENTURE GOING.

A separate service-led execution for existing Jeep owners, promoting a free check-up and 20% off parts and labour. The parts-built numeral and wheel turn the offer into the focal point, supported by a clean white layout and direct messaging.

Original campaign artwork.

Next casePAINTCO