Express two complementary disciplines.
The identity needed to communicate both imaginative thinking and the rigour required to operate hotels, resorts and luxury properties.
IDÉES & OPERATIONS
A restrained identity for a hospitality consultancy balancing creative thinking with operational precision.
FROM
BRIEF TO
REALITY.
Balance idea and structure.
A precise, understated identity reflects creative intelligence without losing the credibility of an operational partner.
Quiet confidence.
Typography, spacing and restrained application create a premium system capable of living across consultancy and hospitality environments.
FROM IDENTITY TO EXPERIENCE.
Exploring the identity across guest materials, dining touchpoints and hospitality environments.
MY ROLE.
I developed the core identity direction and its expression across brand touchpoints.